Email Marketing: Build a better business through customer loyalty and referrals
Email Marketing is an easy, effective, and highly affordable way to get your message out to your customers, clients, or members. You can create high-impact, professional-looking emails—quickly and with no technical expertise.
Contact us for more information today!
Now, with our new partnership, KJS Design & Technology can assist you, quicker and more easily, with setup and management of your email marketing. And, most importantly, you’ll build strong connections with your audience that lead to referrals, repeat business and loyalty.
Although we will work with your the email marketing provider of your choice, we highly recommend Constant Contact if you have not yet selected your provider.
With Email Marketing by Constant Contact®, you can:
- Choose from more than 400 easily customized email templates—or create your own from scratch.
- Create highly visual, professional-looking email newsletters and promotions in just minutes.
- Drive more traffic to your website with focused, targeted email communications.
- Build and manage your email list: import existing customer lists, add names individually, or capture contact information from website visitors.
- Measure your email campaign results instantly-check click-through rates, review new subscribers, and see who opened and clicked on each link so you can tailor your follow-up communications.
- Send automated communications to new sign-ups via the Autoresponder tool.
- Communicate with your audience with confidence, knowing that Constant Contact will take care of getting your email delivered and keep you CAN-SPAM compliant.
Click the partnership logo above to try Constant Contact for free for 60 days!
We invite your non-profit organization
to trust KJS Design & Technology
with your website and marketing projects!
Details:
Chose KJS D&T for your next marketing project – receive setup of 2 social media accounts free!
Sign up for website design & hosting – receive 3 months hosting free!
(Offers may be combined or chosen individually.)
Contact us by July 1, 2011 to receive this special offer.
Your Business Card
…more than just your contact info!
Which marketing materials do you most often ask for or give out?
I find that most of the time people ask for the business card…it’s small, provides key, to-the-point information, and doesn’t necessarily end up in the garbage as quickly as other printed materials might – even if the person doesn’t have a need for your products or services immediately.
The business card therefore has become an increasingly important part of your integrated marketing strategy, and we recommend you take advantage of it! Include your tagline and the core message you use on your website and other marketing materials. Use the back, and be creative! If your business card communicates your core message, your style and the personality of your business, it is more likely to stand out and be remembered.
For more ideas about how your business card can stand out, give us a call!
Integrate!
Make sure your website, social media, ads, newsletter and other marketing/communication efforts are linked and communicate the same, consistent message.
Many widgets are available for the social media. These provide a way to automatically update your website, for instance when you tweet or update your Facebook fan page.
Join a Local Business Association
Know what’s going on in your town, and participate in local events & sponsorships.
Making connections locally can benefit your business in many ways:
- Increased awareness of your business
- New business connections may connect you to a possible business opportunity
- Knowing, and caring about what’s going on in your local community is REAL PR
- Participating in local events and sponsorship opportunities helps to strengthen your town’s economy
As with other PR, Communication and Marketing efforts – be sure to mention it in your newsletter, blog and website. It’s nice to read about companies who care!
Explore Email Marketing
Use newsletters as a way of staying connected with your clients & prospects.
First, select a reputable email marketing provider that meets your needs. Compare their costs, ease-of-use, reporting, limitations and advantages.
Offer coupons or contests to encourage new subscriptions to your database!
And be sure to integrate your email marketing with your website, social media and other marketing efforts.
Ask us how we can assist and save time and money for you!
For snail mail: Include your business card and/or flier in all mailings
Get your money’s worth of your stamp! When mailing out invoices, letters and more, include your business card and any relevant fliers you have.
Do your customers or clients know ALL of the services or products you offer? Adding the information about additional services and products may spark a new idea for them, either for themselves, or for friends or colleagues who may have an interest. They may even pass your business card along to them, since you made it so easy for them to provide your contact information.
Proudly display your website URL and social media logos on your mailings!
Donate time & professional services in your local community
Spending some time donating your professional services in your town is a great way to stay connected with your community.
While doing something to make a difference for others or for your town, your company gains exposure in the marketplace, which increases people’s awareness of the services you offer.
Don’t for get to add the community efforts to your website and social media! This is REAL PR. Enjoy it! Blog it! Post it! Tweet it!
